Blogging, Blagging and Blackmail

Macarongate probably didn't escape your attention. It happened a couple of weeks back and blew up T'Intz. (If you missed it, catch up here). I'd like to think my moral compass points (pretty) firmly to Magnetic North, but there seems to be right and wrong on both sides in this case. The whole débacle- however- definitely got me thinking about the murky world of 'freebies', cue: earnest debate.
There's No Such Thing As A Free Lunch
Not according to bloggers (that's us!! hiya!!). We would have you believe that what we do is incredibly hard work. Something akin to toiling at the coal face. Yes, it is exhausting hauling and shooting and editing and writing and socialmediaring but saving lives we are not. A freebie is a freebie is a freebie. Don't try and dress this shit up (pardon the pun). Evidence (should it be required) is all over Depop- in the form of clothes that bloggers have only worn once for half an hour to shoot in and are now trying to make dollar on.
Must Be Funny
Whilst on the subject of cold hard cash, let's just remind ourselves that a sizeable minority of bloggers charge for their posts. To be honest, I'm still wrapping my swede round that one, but I can only say bon chance guurrrllllfriend, go forth and milk it.
Getting A Bad Rep
One thing that Macarongate highlighted was that bloggers seem to be getting diva reps to everyone that isn't us. Civilians, PRs, Russian oligarchs sick of girls from Kent trying to conduct impromptu shoots on their otherwise immaculate street in Belgravia. You name 'em, we seem to be pissing them off. This is not a good thing. Of course, magazine editors have always hated us and regard us as mere amateurs whoring ourselves out for the slightest chance to waft in front of Tommy Ton's lens or snag one of those aforementioned freebies. Can owt be done to restore our reps? Possibly, but 'The Blogger' in Macarongate definitely got way more hate than 'The Baker', indicating it may be a long road.
Gimmie Gimmie Gimmie
Speaking of being a diva and annoying the sweet baby jesus out of PRs, let's get down to the rights and wrongs of 'asking for things'. Personally I'd rather die than ask a PR for anything. I guess it comes from being a journalist and having the mindset of regarding them as annoying irritants constantly trying to flog me shit I don't want. Am I missing out? It's entirely possible. It goes back to the old playground thing. Some girls wanted a crisp out of their friend's packet of Walkers at break time so asked. Some other girls also wanted the crisp, but thought it better not ask believing they were then more likely to be offered. In life- some people are of the 'don't ask, don't get' ilk, whilst others keep it on the down-low. (You don't say). Which reminds me, you know how 'Céline at Selfridges' have got their own Instagram account? I once saw a blogger shamelessly write under one of their pictures, 'I'd love to do a collab'. Christ Oh Lord did I blush. I even nearly cried. I cringed for her. I cringed for myself. I cringed for the entire known universe. Guess what 'Céline at Selfridges' pinged back- just a simple, damning, one word response- 'Collab?'. Holy shit: there were lolz. At the same time you may be thinking 'good for her', and part of me also admires the mahoosive cojones involved in such a punt*. *Yes, I said punt.
So, can we conclude anything from this sugary firestorm? (Apart from the fact that I never asked anyone for a crisp during break). Probably only that money talks and bullshit walks (with bare props to Bobbi Flekman). Where do you stand on the whole freebie thing? Do you hit up PRs? Tell all chicas xx

Notebook- The Bloggers Planner//Macarons- M&S (lol)



  1. lol that celine commented back! poor gal

  2. This post is so so fab! I think that the bad rep for bloggers is only going to get worse and become more and more of a problem - I also don't think it's bad to ask if you want something, so long as you give the person an easy way to turn you down then no one feels uncomfortable! Another greatttt post though!

    Shot From The Street | Fashion Blog

  3. Super lolz as per usual.I have a hunch that 'macarongate' is just the tip of the iceberg! xx


  4. That Celine insta thing has made my stomach hurt, both from cringing and laughing. I think in certain, rare, cases it's ok to ask a brand if they want to collaborate (not that I'd ever have the balls to!) but things like #prrequest just make me want to delete Twitter. The bloggers that I've met have mainly been amazing, down to earth people who realise that it's all just a bit of fun when it comes down to it, it's just a shame that there's a few who make us all look like knobs! x

    Josie’s Journal


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